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Showing posts from November, 2020

Blog Commenting

Blog commenting is a way of promoting the rank of any website through the attachment of the backlink of a keyword. This is a part of Search Engine Optimization or SEO under the digital marketing category.  Blog commenting will help to publicize a website and bring the website into the ranking of a search engine. The highest-ranked website article has the highest number of backlinks attached in the comment section. 

Freelance and Outsource

What is Freelance? Why is it popular throughout the online media? How to create a carrier through Freelancing? Answers to all these questions will be shortly described along with proper examples of Freelancing. The description will help to know briefly about freelancing. Freelance, by name, is the way of income where a worker is not obligated to be under a regular employee. A freelancer has the freedom to work according to his/her skills. There are several freelancing platforms like website development, digital marketing, graphics designing, illustrations, content making, writing, etc.  Freelancing is very popular in the online media as it has created an opportunity to earn from home. The hard tiring days of working almost 24/7 has ended with the advancement of e-income. Unemployment has decreased to a good level. For all the convenience, Freelancing has become one of the most popular online income strategies. To create a carrier using freelance platform, one needs to sign up in the fr

Video Marketing

Video marketing is one of the most popular digital marketing strategies that have the highest success rates. One of the reasons is that those who operate the internet are the young generation. They are more likely to know from watching videos.  The fact of the majority of online active people watching videos has abundantly increased the want of products which are publicized there. Let us dive into the statistics of video marketing success rates. Statistics of Video Marketing  1.  99% of people who use video for marketing say they’ll continue using video in 2020. (Wyzowl, 2020) (Source:  https://www.hubspot.com/marketing-statistics ) 2.  Video is the second most-used content type on social media used to increase audience engagement. (HubSpot, 2020) (Source:  https://www.hubspot.com/marketing-statistics ) 3.  Over 2 billion logged-in users visit YouTube each month and every day people watch over a billion hours of video and generate billions of views. (YouTube, 2020) (Source:  https://ww

E-mail Marketing

  Electronic mail or E-mail is known as the dawn of online communication. E-mail is a formal platform to contact people. Marketing through E-mail was the inception of Digital Marketing and nowadays, E-mail is used widely to advertise on businesses formally. Not every person has access to social media. Some of them prefer to be formal in the online world and so, E-mail Marketing is implemented for formal advertisement. Sending an E-mail that contains publicity of the products with a few attachments of related pictures and videos helps to promote a business in a formal process; this is called E-mail Marketing. Statistics of E-mail Marketing 1.  Roughly 80% of marketers have reported an increase in email engagement over the past 12 months. (HubSpot, 2020) (Source:  https://www.hubspot.com/marketing-statistics ) 2.  From a study of 1,000 small business owners, email marketing was ranked as the second most effective medium for building brand awareness. (Campaign Monitor, 2019) (Source:  htt

Social Media Marketing (SMM)

E-marketing developed abundantly when the business owners and their clients started to keep in contact using social media. Social Media Marketing, briefly SMM, thus can be identified as the online-based marketing procedure that utilizes the social media platform, for instance, Facebook, Twitter, Instagram, Linkedin, Skype, Whatsapp, Messenger, Snapchat, etc. to publicize any business and communicate the virtual media to increase the profitability of the businesses.  SMM includes various actions to get the attention of the clients like, uploading interesting factual writings, videos related to the product or business, attractive pictures, and many other contents. Social media is a huge area to engage the audience and consumers. So, SMM is more popular among other Digital Marketing strategies. Statistics on Social Media Marketing (SMM) 1.  18% of marketers currently use Facebook Groups. (HubSpot, 2020) (Source:  https://www.hubspot.com/marketing-statistics ) 2.  Over 1.6 billion people a

Search Engine Optimization (SEO)

  Search Engine Optimization, shortly known as SEO, is the application of making any website or pages to bring up in higher ranks in search engines like Google, Yahoo, or Bing; the quality of the traffic of a website or page along with its quantity increases by practicing SEO.  People often dig into any information they need and when it comes to discovering information from the internet and they keep searching using the search engines. Thus the easiest way to reach any website or webpage to the consumers is to practice SEO. Search Engine Optimization is a segment of the Digital Marketing field that focuses on unpaid traffic increments.  Statistics on SEO: 1. About 64% of marketers actively invest time in search engine optimization       (SEO). (HubSpot, 2020) (Source:  https://www.hubspot.com/marketing-statistics ) 2.  49% of users say they use Google to discover or find a new item or product. (Think with Google, 2019) (Source:  https://www.hubspot.com/marketing-statistics ) 3.  As of